Make AR That People Love

It’s never been easier to start creating


Anyone can be a Lens Creator

Lens Studio invites artists, students, developers, animators, and more to unleash their creativity — and share it with the millions of people who play with Lenses on Snapchat every single day!

Meet the Creators

Discover how people are using Lens Studio to express themselves in a whole new way.

Create and Publish Your Lenses in Three Easy Steps

  1. Import Your Artwork

    Design in your favorite 2D or 3D software then import right into Lens Studio.

  2. Build Your Experience

    Bring your creation to life with movements, animations, and interactive triggers with our easy-to-use templates.

  3. Publish & Promote

    Submit your Lens! Once it's published, you'll get a unique Snapcode and Lens Link that anyone can use to unlock your Lens, or share it with their friends.


Share your Lens with more people who’ll love it

Learn about Snap Ads

Everything you need to create, publish, and share your own AR experiences — for free.